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Jun 26, 2025 10:30 AM
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SEO Best Practices
squarespace
squarespace 7.0
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Index Pages in Squarespace 7.0 can harm SEO due to separate indexing of sub-pages, leading to thin or duplicate content. Keep the main Index Page visible and hide sub-pages to improve SEO, and consider upgrading to Squarespace 7.1 for better content management.
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How Index Pages in Squarespace 7.0 Affect Your SEO
Learn how Index Pages in Squarespace 7.0 can hurt your SEO and what to do about it.
TL;DR: Key Points
- Each section of an Index Page in Squarespace 7.0 has its own URL
- Sub-pages get indexed separately, creating thin or duplicate content issues
- Each sub-page has an SEO tab where you can hide it from search engines
- Best practice: keep the main Index Page visible and hide most sub-pages
- Consider upgrading to Squarespace 7.1 for better content structure and SEO
How Index Pages Work in Squarespace 7.0
Index Pages in Squarespace 7.0 aren't really single pages. They're collections of sub-pages that look like one long scrolling page to visitors. But here's the catch: each sub-page has its own URL and settings.
Unlike Squarespace 7.1, these don't merge into seamless sections. They stay as separate pages that search engines can find through URLs like 'yourdomain.com/index/section-title.'
The SEO Problem with Index Pages
This setup creates a real headache for SEO. If you don't hide sub-pages from search engines, they'll get indexed separately. This creates what we call thin or duplicate content - basically the same information appearing under multiple URLs.
Search engines don't like this. It confuses them about which page to show in results, and it can hurt your rankings across the board.
How to Fix Your Index Page SEO
Each sub-page has its own SEO settings. Here's how to access them:
- Hover over the sub-page in the Pages panel
- Click the gear icon
- Select the SEO tab
- Turn on "Hide this page from search engine results"
This gives you control over what search engines can see and index.
What You Should Do
For better SEO with Index Pages:
- Keep your main Index Page visible to search engines
- Hide most sub-pages using the SEO settings
- Only leave sub-pages visible if they have substantial, unique content
- Consider upgrading to Squarespace 7.1 for a cleaner, more SEO-friendly structure
Pro tip: Check your sub-page SEO settings regularly. It's easy to forget about them when you add new sections, but they can quietly damage your SEO if left visible.
FAQs
How do I hide sub-pages from search engines in Squarespace 7.0?
Click the gear icon next to the sub-page, go to the SEO tab, and toggle "Hide this page from search engine results."
Will search engines index my sub-pages if I don't hide them?
Yes, they'll likely get indexed as separate pages, which can hurt your SEO.
Should I upgrade to Squarespace 7.1 for better SEO?
Usually, yes. Squarespace 7.1 handles content structure much better, which makes SEO easier to manage.
Jargon Buster
Index Pages: Collections of individual pages that look like one scrolling page but each have their own URL and settings
SEO: Methods to help your website rank higher in search engine results
Duplicate Content: The same content appearing on multiple URLs, which search engines penalise
Thin Content: Pages with little valuable content that don't help users
Wrap-up
Index Pages in Squarespace 7.0 can mess with your SEO if you're not careful. Hide unnecessary sub-pages and keep only your main Index Page visible to search engines. If you're serious about SEO, upgrading to Squarespace 7.1 will make your life much easier and give you better results.