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Jun 25, 2025 09:35 PM
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Squarespace
content link blocks
internal linking
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Content link blocks in Squarespace enhance navigation by providing visual links to internal pages, making them ideal for highlighting important content. They should be used strategically at the end of articles or on resource pages, while text links remain suitable for in-paragraph linking and external sites.
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How to Use Squarespace Content Link Blocks to Improve Site Navigation
Content link blocks are handy visual elements that create attractive internal links between pages on your Squarespace site. Unlike plain text links that sit within your content, these blocks stand out and give visitors a clear preview of where they're heading.
What Are Content Link Blocks?
Think of content link blocks as enhanced internal links. Instead of just underlined text, you get a visual block that can include images, titles, and descriptions (depending on your Squarespace version). They're perfect for highlighting important pages or guiding visitors through your site structure.
The key limitation: they only work for internal pages. You can't use them to link to external websites.
How They Look in Different Squarespace Versions
Squarespace 7.0: Shows the linked page's featured image, title, and description. This gives visitors a rich preview of what they'll find.
Squarespace 7.1: Only displays the page title. Much simpler, but still visually distinct from regular text links.
When to Use Content Link Blocks vs Text Links
Use content link blocks when:
- You want to highlight specific pages prominently
- You're creating a resources section or page directory
- You need something that catches the eye at the end of articles
Stick with text links when:
- You're linking within paragraphs
- You need to link to external sites
- You want something subtle that doesn't interrupt the content flow
How to Add Content Link Blocks
- Edit your page - Open the page or blog post where you want the block
- Add the block - Click an insert point (the + symbol) and select 'Content Link' from the block menu
- Choose your target page - Pick which internal page you want to link to
- Check the preview - Make sure it looks right (especially important in 7.0 where featured images matter)
- Save - Apply your changes
Quick tip: Place these blocks strategically. They work brilliantly at the end of blog posts to suggest related content, or on landing pages to direct visitors to key sections.
Common Questions
Can I link to external websites with content link blocks?
No, they're internal-only. Use regular text links or button blocks for external links.
Why doesn't my content link block show an image?
If you're on Squarespace 7.1, it won't show images at all. On 7.0, make sure your target page has a featured image set.
Where should I place these blocks?
They work well in dedicated resource sections, at the end of articles as "related reading," or on homepage layouts to showcase different site areas.
Quick Reference
- Content Link Blocks: Visual blocks that link to other pages on your site with preview information
- Featured Image: The main image representing a page (only shows in content link blocks on version 7.0)
- Internal Links: Links that point to other pages within your own website
Content link blocks are straightforward but effective. They help visitors discover more of your content whilst keeping your site looking professional and well-organised. Use them where you want to draw attention to specific pages, and stick with text links for everything else.