Table of Contents
- Setting Up Free Shipping on Your Squarespace Store
- Why Free Shipping Works
- Setting Up Basic Free Shipping
- Flat-Rate Free Shipping
- Weight-Based Free Shipping
- Advanced Shipping Strategies
- Limiting Free Shipping to Certain Products
- Promotional Free Shipping
- Local Free Shipping
- Common Questions
- Quick Definitions
- Getting This Right
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Last Edited Time
Jun 25, 2025 09:39 PM
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Squarespace
shipping discounts
ecommerce
free shipping
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AI summary
Implement free shipping on your Squarespace store by using flat-rate or weight-based options, creating promotional discounts, and targeting local customers. Use fulfillment profiles to manage which products qualify and ensure it aligns with your profit margins.
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Setting Up Free Shipping on Your Squarespace Store
Excerpt: Set up strategic free shipping options to boost sales on Squarespace.
Tags: Squarespace, e-commerce, free shipping, online store, shipping discounts
TL;DR: Key Points
- Offer free shipping on all items or specific products
- Use flat rate and weight-dependent shipping options
- Create discounts or promo codes for free shipping
- Customise shipping options with fulfillment profiles
- Target local customers with specific shipping zones
Why Free Shipping Works
Free shipping can seriously boost your sales on Squarespace. You've got two main approaches: either build the shipping cost into your product prices, or use it as a targeted promotion to increase order values.
Setting Up Basic Free Shipping
Flat-Rate Free Shipping
This is the simplest approach. Create a new shipping option called 'Free Shipping' and set both the per-order fee and per-item fee to £0.00. Your customers will see exactly what they're getting, and there's no confusion at checkout.
Weight-Based Free Shipping
If you want more control, use weight-dependent shipping. Set £0.00 shipping costs for specific weight ranges (perfect for lighter items). Just make sure you've assigned weights to all your products, or the calculations won't work properly.
Advanced Shipping Strategies
Limiting Free Shipping to Certain Products
You don't have to offer free shipping on everything. Use fulfillment profiles to exclude certain products from your free shipping options. This helps you manage costs on items where free shipping would eat into your margins too much.
Promotional Free Shipping
Create free shipping discounts that kick in based on order value. You can either:
- Set up a promo code customers enter at checkout
- Create an automatic discount that applies once they hit a minimum spend
Both work well, but automatic discounts remove friction from the buying process.
Local Free Shipping
Use shipping zones to offer free shipping only to local customers. This works particularly well if you're trying to build a local customer base or if your products are heavy and expensive to ship long distances.
Pixelhaze Tip: Don't just offer free shipping everywhere on everything. Think about your margins first. Sometimes targeted free shipping (local only, or orders over £50) works better than blanket free shipping that forces you to raise all your prices.
Common Questions
Can I offer free shipping only for local customers on Squarespace?
Yes. Create shipping zones in your Squarespace settings to apply free shipping to specific geographical areas only.
How do I stop certain products from getting free shipping?
Use fulfillment profiles to control which products qualify for free shipping and which don't.
What's the difference between promo codes and automatic discounts for free shipping?
Promo codes require customers to enter a code at checkout. Automatic discounts apply by themselves when conditions are met (like hitting a minimum order value).
Quick Definitions
Fulfillment Profiles - Let you set different shipping rules for different groups of products
Shipping Zones - Geographical areas where you apply specific shipping rules and rates
Promo Code - A code customers enter at checkout to get a discount or deal
Automatic Discount - A discount that applies automatically when certain conditions are met (like spending over £50)
Getting This Right
Free shipping can attract more customers and increase your average order value, but don't let it kill your profit margins. Test different approaches and see what works best for your products and customer base. Start with one method, track your results, then adjust from there.