Table of Contents
.png?table=block&id=219105a2-9d95-816d-9e39-c4eb2b5be3b2&cache=v2)
Last Edited Time
Jun 25, 2025 09:35 PM
Do not index
Do not index
Suggested Tag
Squarespace
product waitlists
email notifications
Tags Synced
Tags Synced
AI summary
Enable product waitlists on Squarespace to capture customer interest for sold-out items, customize signup interfaces, and notify customers promptly upon restocking to maximize sales opportunities.
Last edited by
Platform
Category
Topic
Squarespace Product Waitlists: Turn Stock-Outs into Future Sales
TL;DR: Key Points
- Enable waitlists on product detail pages for sold-out items
- Available on Core, Plus, Advanced, and Commerce plans
- Customise waitlist signup and notification emails
- Protect signups from spam with Google reCAPTCHA
- Toggle waitlists on/off anytime without losing past signups
Setting Up Product Waitlists on Squarespace
Product waitlists keep customers interested when you've sold out. Instead of losing potential sales, you capture contact details and bring people back when you restock.
How to Enable Waitlists
Setting up product waitlists works the same way across Squarespace 7.0 and 7.1:
- Go to the Waitlists panel in your Squarespace dashboard
- Click to open the configuration settings
- Toggle on 'Allow Waitlist Signups' to activate the feature
- If you want customers to join your mailing list too, toggle on 'Allow mailing list signups'
Customise Your Signup Interface
Make your waitlist signup match your brand:
- Click on 'Signup Button' under the Waitlists panel
- Edit the text fields to match your branding
- Click 'Save' to apply changes
Pixelhaze Tip: Keep your waitlist text short and direct. "Back in stock soon" works better than "Register your interest in this premium product offering." Test different messages to see what gets more signups.
Managing Your Waitlist
Once you've set up waitlists, managing them properly makes the difference between capturing sales and losing customers.
View and Edit Waitlist Data
Check the Waitlists panel to see which product variants have active waitlists, how many people signed up, and their email addresses. You can't export this data, so screenshot it if you need records elsewhere.
Notify Your Customers
When you restock, email your waitlist quickly:
- Select the product in the 'In Stock' tab of your Waitlists panel
- Click 'Email all' to notify everyone who signed up
- Customise the notification email before sending
Speed matters here. Email within 24 hours of restocking, or customers might buy elsewhere.
Disabling Waitlists
To remove the waitlist feature:
- Open the Waitlists panel
- Click the settings icon
- Toggle off 'Allow Waitlist signups'
This hides waitlists temporarily. Turn it back on to restore them with all previous signups intact.
FAQs
Can I limit waitlists to specific products?
No. All sold-out products show the waitlist signup if you've enabled the feature.
Can I export waitlist subscriber data?
No. Squarespace doesn't let you export waitlist data.
Which plans include waitlists?
Core, Plus, Advanced, Commerce Basic, and Commerce Advanced plans include waitlists.
Jargon Buster
Waitlists: Feature that lets customers register interest in out-of-stock items to get restock alerts.
Product Details Page: Individual page showing specific product information, photos, and pricing.
Variant: Different versions of the same product (different sizes, colours, or models).
Google reCAPTCHA: Security tool that stops bots from submitting fake form entries.
Getting Results from Waitlists
Product waitlists on Squarespace help you capture sales during stock shortages. Set them up properly, respond quickly to restocks, and keep your messaging clear. Every person who joins your waitlist is a potential customer you would have lost otherwise.
The key is speed. When you restock, email your waitlist within 24 hours. After that, people start buying from competitors instead.