How to Set Up Effective Product Collections in Wix

Discover how to enhance customer experience by effectively organizing your Wix product collections for easy navigation.

Setting Up Wix Product Collections

TL;DR:

  • Product collections group your items by category, style, or purpose to help customers browse more easily
  • Access collections through Store Products > Collections in your Wix dashboard
  • You can add the same product to multiple collections for flexible organisation
  • Link collections to your homepage or main menu so customers can find them
  • Use drag-and-drop to reorder products within each collection
  • Regular updates keep your collections fresh and relevant

Creating product collections on your Wix store makes browsing simpler for customers and keeps your inventory organised. Here's how to set them up properly.

Getting to Your Collections

Head to your Wix dashboard and navigate to Store Products, then click Collections. This is your control centre for organising products into groups.

Creating Your First Collection

Click the option to add a new collection. Give it a clear name that customers will understand immediately. You can base collections on:

  • Product categories (shirts, trousers, accessories)
  • Styles (vintage, modern, minimalist)
  • Occasions (summer wear, work clothes, evening outfits)
  • Price ranges (under £50, premium items)

The key is choosing groupings that match how your customers actually shop.

Adding Products to Collections

Once you've created a collection, start assigning products to it. Select items that fit your collection's theme or criteria. Remember, you can add the same product to multiple collections if it makes sense. A black dress might belong in both "Evening Wear" and "Work Clothes" collections.

Making Collections Visible

Your collections won't help customers if they can't find them. Link collections from your homepage or add them to your main navigation menu. This gives visitors clear pathways to browse specific product types.

Organising Within Collections

Use Wix's drag-and-drop feature to arrange products within each collection. Put your best sellers or newest items at the front where customers will see them first.

Keeping Collections Fresh

Review your collections regularly. Add new products, remove discontinued items, and adjust groupings based on what's selling well. Seasonal collections work particularly well for keeping your store current.

FAQs

Can I add the same product to multiple collections in Wix?
Yes, products can appear in several collections. This gives you flexibility in how you organise your inventory.

Can I change the order of products within a collection?
Absolutely. Wix provides drag-and-drop functionality so you can arrange products however works best.

Is there a limit to how many products I can put in one collection?
No, Wix doesn't restrict the number of products per collection. Add as many as makes sense for your organisation.

Jargon Buster

Product Collections – Groups of related products that make browsing easier for customers

Navigation – The menu system that helps visitors move around your website

Drag-and-Drop – A simple way to move items around by clicking and dragging them with your mouse

Dashboard – Your Wix control panel where you manage your website and store settings

Wrap-up

Well-organised product collections make your Wix store easier to navigate and help customers find what they're looking for quickly. The setup process is straightforward, and the flexibility to add products to multiple collections gives you plenty of options for organisation. Regular updates will keep your collections relevant and your store looking fresh.

Ready to take your Wix skills further? Join Pixelhaze Academy for more detailed tutorials and expert guidance.

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