Adding Shopify to Your Wix Site
TL;DR:
- Embed Shopify Buy Buttons directly into your Wix pages
- Keep your Wix site design while using Shopify's e-commerce features
- Works with or without coding skills using third-party apps
- Can improve site performance and checkout conversion rates
Integrating Shopify with Wix gives you the best of both platforms. You get to keep your Wix site's look and feel while tapping into Shopify's powerful e-commerce tools. This setup works well if you love designing in Wix but want Shopify handling your product management and checkout process.
Getting Started with the Integration
The main approach is embedding Shopify Buy Buttons into your Wix pages. These buttons pull product information directly from your Shopify store and handle the entire purchase process.
Method 1: Custom Code Approach
If you're comfortable with basic code, this gives you the most control. Head to your Shopify admin panel and generate Buy Button code for your products. Copy the HTML and JavaScript snippets, then paste them into your Wix page's custom code sections.
This method lets you style the buttons to match your site perfectly and gives you full control over placement and appearance.
Method 2: Third-Party Apps
No coding skills? No problem. Apps like Ecwid or Multichannel Importer bridge the gap between Wix and Shopify without any technical work on your part.
These apps typically install through your Wix App Market and connect to your existing Shopify store. They handle the integration automatically and often provide their own dashboard for managing products directly within Wix.
Pro tip: Test everything on a preview version of your site first. Check that products display correctly, buttons work properly, and the checkout flow makes sense before publishing changes.
What Actually Happens
When someone clicks a Buy Button on your Wix site, they see a Shopify-powered overlay or get redirected to a Shopify checkout page. All the heavy lifting happens on Shopify's end – inventory management, payment processing, order tracking, and customer data.
Your Wix site stays exactly as you designed it. The integration just adds functional e-commerce elements where you want them.
Things to Watch Out For
Make sure your branding stays consistent between your Wix site and Shopify checkout pages. Customers can get confused if the design suddenly changes during purchase.
Also consider your customer journey. If someone's browsing your beautifully designed Wix site and then hits a basic Shopify checkout, it might feel jarring. Spend time customising your Shopify checkout to match your brand.
FAQs
Can I sell all my Shopify products on my Wix site?
Yes, you can embed Buy Buttons for any products in your Shopify store. You choose which ones to display and where.
Will this slow down my Wix site?
Buy Buttons are lightweight and load asynchronously, so they shouldn't impact your site speed significantly. Sometimes they actually improve performance since Shopify handles the checkout process.
Do customers need Shopify accounts to buy?
No, customers can check out as guests through Shopify's system. They're buying from your store, not directly from Shopify.
What happens to my existing Wix Store?
You can run both simultaneously or migrate entirely to Shopify integration. Most people find Shopify's e-commerce features more comprehensive than Wix's built-in store.
Jargon Buster
Buy Buttons: Interactive buttons that let customers purchase products directly from any webpage, powered by your Shopify store
Custom Code: HTML, CSS, or JavaScript that you add to your site to create specific functionality beyond standard features
Third-Party Apps: External applications that connect different platforms together, handling technical integration automatically
Wrap-up
Adding Shopify to your Wix site gives you serious e-commerce power without sacrificing your design. Whether you go the custom code route or use an app, you're essentially getting the best of both platforms.
The key is planning your customer journey and keeping everything feeling cohesive. Done right, visitors won't even notice they're moving between two different platforms.
Ready to take your Wix site to the next level? Join Pixelhaze Academy for step-by-step tutorials and expert guidance on integrations like this.