Creating Hidden Pages on Wix
TL;DR:
- Hide pages from your main navigation by unchecking 'Show in Menu' in Page Settings
- Share direct links only with your intended audience via email or messaging
- Add password protection for extra security on sensitive content
- Hidden pages keep your navigation clean and can create exclusive experiences
- Google won't typically index pages that aren't linked publicly on your site
Creating hidden pages on Wix gives you a way to share exclusive content without cluttering your main site navigation. This works well for member-only content, special promotions, or landing pages you only want specific people to access.
Setting Up Your Hidden Page
Start by creating a new page in your Wix editor. Once you've built the content, head to your Page Settings. You'll find an option called 'Show in Menu' – uncheck this box. Your page now won't appear in your website's main navigation.
The page still exists and works perfectly, but visitors can only reach it through a direct link. Share this link only with people who should have access – through email campaigns, direct messages, or from secure areas of your website.
Adding Password Protection
For sensitive content, add password protection on top of hiding the page. This creates a double layer of security. Even if someone gets the direct link, they still need the password to view the content.
Use strong, unique passwords for each protected page. Avoid obvious choices like your business name or simple number sequences.
Why Use Hidden Pages
Hidden pages serve several purposes. They keep your main navigation clean and focused, which improves user experience. You can create exclusive content for different audience segments without confusing general visitors.
They're also useful for testing new content or designs before making them public. You can share the link with a small group for feedback before adding the page to your main site structure.
Managing Multiple Hidden Pages
You can create as many hidden pages as you need. Each one can serve different purposes – one for VIP customers, another for beta testers, or separate pages for different marketing campaigns.
Keep track of your hidden pages by naming them clearly in your page manager. This helps you stay organised as your collection grows.
Tracking Performance
Connect Google Analytics to monitor how your hidden pages perform. You'll see visitor numbers, time spent on page, and other useful metrics. This data helps you understand which exclusive content works best.
Set up goals in Analytics to track specific actions on these pages, like form submissions or downloads.
FAQs
Will search engines find my hidden pages?
Google typically won't index pages that aren't linked from your public site navigation. However, if you link to the page publicly elsewhere or submit it in a sitemap, search engines might still find it.
Can I make a hidden page visible later?
Yes, just go back to Page Settings and check 'Show in Menu' again. The page will appear in your navigation immediately.
Do hidden pages affect my site's loading speed?
Hidden pages don't slow down your main site since they're not loaded unless someone visits the direct link.
Can I use hidden pages for landing page campaigns?
Absolutely. Hidden pages work well for campaign landing pages where you want to control exactly how people reach the content.
Jargon Buster
Page Settings – The control panel where you manage individual page properties like visibility, SEO settings, and permissions
Direct Link – The specific web address that takes visitors straight to a page, bypassing your main navigation
Password Protection – A security feature that requires visitors to enter a password before viewing page content
Site Navigation – The menu system that helps visitors move around your website
Google Analytics – A free tool that tracks visitor behaviour on your website and provides detailed statistics
Wrap-up
Hidden pages give you flexibility in how you share content. They're perfect for exclusive offers, member content, or any situation where you want to control access. The process is straightforward – just uncheck the menu visibility option and share the direct link with your chosen audience.
Remember to track performance with Analytics to see how effective your hidden pages are. This insight helps you create better exclusive content over time.
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