Squarespace Blogging Complete Guide
TL;DR:
- Set up blog pages through the Pages panel and choose your preferred layout
- Create posts with titles up to 200 characters and add content blocks as needed
- Use categories, tags, and featured images to make posts easier to find
- Edit posts directly on desktop or through the Squarespace mobile app
- Add paywalls to monetize content and schedule posts for future publication
- Connect social media accounts for automatic sharing when posts go live
Squarespace makes it straightforward to set up and manage a blog, whether you're just starting out or you've been blogging for years. The platform handles the technical side while you focus on creating content.
Setting Up Your Squarespace Blog
Getting your blog running starts in the Pages panel of your Squarespace dashboard. Click the '+' icon and select 'Blog' under Collections. You'll see layout options to choose from, and you can name your blog page whatever works for your site. Don't worry about getting everything perfect right away – you can change the layout and settings later.
Once your blog page is created, you can adjust how many posts appear per page, set up SEO options, and configure social sharing settings. These controls give you flexibility over how your blog looks and functions.
Creating Blog Posts
Adding new content is simple. Open your blog page and click the '+' button to start a new post. You can enter a title up to 200 characters long, then start adding content using Squarespace's block system.
The real power comes in the post settings. Add categories to group related content, use tags to help readers find specific topics, and upload a featured image that represents your post. These elements make your blog more navigable and visually appealing.
Mix different content types to keep readers engaged. Combine text blocks with images, videos, and headers to break up long sections and make your posts easier to scan.
Editing and Managing Blog Posts
You can edit posts from your computer or on the go using the Squarespace mobile app. On desktop, click any post to open the editor and make changes directly. The mobile app gives you access to basic editing and post management when you're away from your computer.
Keep in mind that mobile editing has some limitations compared to the full desktop experience, so complex formatting and advanced features work best on a computer.
Advanced Blog Features
Squarespace includes features that go beyond basic blogging. You can add paywalls to posts, making them part of a subscription service or available for a one-time payment. This opens up monetization options if you're creating premium content.
Post scheduling helps you maintain consistent publishing. Write posts when you have time, then schedule them to go live when your audience is most active. This keeps your blog active even when you're busy with other work.
Connect your social media accounts to automatically share new posts when they're published. This saves time and helps drive traffic back to your blog.
FAQs
Can I push my blog posts directly to social media?
Yes, you can connect your social media profiles to automatically share posts when they go live. This happens through Squarespace's social sharing settings.
How can I improve the SEO of my blog posts on Squarespace?
Each post has SEO settings where you can add custom titles, descriptions, and keywords. Use these to align with your content strategy and help search engines understand what your posts are about.
Is there a way to preview my posts before they go live?
Yes, the Squarespace editor includes a preview function that shows you exactly how your post will look once it's published.
Jargon Buster
SEO (Search Engine Optimization): Techniques used to help your website appear higher in search engine results when people search for relevant topics.
Paywall: A feature that restricts access to content, requiring visitors to pay or subscribe before they can read it.
Social Sharing Image: The image that appears when someone shares your blog post link on social media platforms.
Wrap-up
Squarespace removes the technical barriers to blogging while giving you control over design and functionality. The platform works well whether you're sharing company updates, industry insights, or personal stories. The tools are there when you need them, but they stay out of your way when you just want to write.
Ready to take your Squarespace skills further? Join the Pixelhaze Academy membership for in-depth tutorials and expert guidance.