Adding and Customizing Button Blocks in Squarespace Guide

Optimize your Squarespace buttons for better engagement by customizing styles and tracking performance effectively.

Adding and Customizing Button Blocks in Squarespace

TL;DR:

  • Button blocks can link to internal pages, external sites, downloads, emails, or phone numbers
  • Squarespace 7.1 and 7.0 have different customization options
  • Keep button text under 25 characters for better readability
  • Use Primary, Secondary, and Tertiary button styles to create hierarchy
  • Track button performance through form and button conversions
  • Consistent styling across your site improves user experience

Adding Button Blocks

Squarespace 7.1 and 7.0

To add a button to your Squarespace site:

  1. Enter editing mode on your page or post
  2. Click Add Block or an insert point
  3. Select Button from the menu

Setting Up Your Button

Once you've added the button block:

  1. In the Content tab, change the default text from "Learn more" to your specific call to action
  2. Click Attach Link to add a URL or choose other link options
  3. Under Design, select your button style:
    • Primary Button (default) – use for your main action
    • Secondary – for supporting actions
    • Tertiary – for less important actions

For Fluid Engine users (7.1), you can choose whether the button fits within the block with padding or fills the block entirely.

Set the button alignment to left, center, or right as needed.

Always preview your button on different devices to make sure it looks right across all screen sizes.

Styling Your Button

Button styling options depend on your Squarespace version:

  • Click the paintbrush icon in your editor to access style settings
  • Under Buttons, adjust font, shape, size, and type
  • Mix styles for primary, secondary, and tertiary buttons to create visual hierarchy
  • Use Colors to match button colors with your site's theme
  • Customize size and alignment in the block's design tab, choosing S, M, or L sizes

Keep your button styling consistent across your site. This improves user experience and makes your brand look more professional.

Tracking Button Performance

To see how well your buttons are working:

  • Use form and button conversions to measure clicks against views
  • Analyze the data to improve your calls to action
  • Adjust button text, placement, or styling based on performance

FAQs

Can I add animations to button blocks in Squarespace?
Squarespace doesn't support animations directly within button blocks. You'd need custom CSS for advanced effects like animations.

How many characters should my button text be?
Keep button text under 25 characters for better readability, especially on mobile devices.

Can I track button performance in Squarespace?
Yes, use the form and button conversions feature to track clicks and view rates.

What's the difference between Primary, Secondary, and Tertiary buttons?
These are style options that help create visual hierarchy. Primary buttons are for main actions, Secondary for supporting actions, and Tertiary for less important actions.

Jargon Buster

Button Blocks – Clickable elements in Squarespace that link to various destinations like pages, files, or external sites

CSS – Cascading Style Sheets, a coding language used to customize the appearance of web content

Fluid Engine – Squarespace 7.1's flexible building platform that allows for dynamic layouts and enhanced customization

Conversions – When visitors complete a desired action, like clicking a button or filling out a form

Wrap-up

Button blocks are essential for guiding visitors toward key actions on your site. By understanding the basic setup and customization options, you can create buttons that not only match your site's style but also drive engagement and conversions.

The key is to keep testing different styles, placements, and text to see what works best for your audience. Remember to check how your buttons look on mobile devices, as that's where most of your visitors will likely see them.

Join Pixelhaze Academy to learn more advanced Squarespace techniques and get expert guidance on optimizing your website.

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