Automate Your Wix Blog Posts for Social Media
TL;DR:
- Connect Facebook and Twitter directly through Wix blog settings for automatic post sharing
- Use Zapier with RSS feeds to reach other social media platforms beyond Wix's built-in options
- Automated sharing keeps your content distribution consistent without manual work
- Regular automation can drive more traffic back to your site and improve engagement
Getting your blog posts shared across social media shouldn't eat up your day. Wix gives you some built-in options, and with a bit of setup using third-party tools, you can automate the whole process.
Setting Up Direct Social Media Sharing in Wix
Wix makes it straightforward to connect your blog to Facebook and Twitter. Here's how to get it working:
Connect Your Accounts
Head to your blog management section in your Wix dashboard. Look for the social media integration settings and connect both your Facebook and Twitter accounts. You'll need to authorize Wix to post on your behalf.
Enable Auto-Sharing
Once connected, toggle on the auto-sharing feature. This means every time you publish a new blog post, it automatically gets shared to both platforms without you lifting a finger.
The main benefit here is speed. Your content hits your social media followers as soon as you publish, which can drive immediate traffic back to your site.
Keep Your Connections Active
Social media platforms update their systems regularly, which sometimes breaks these connections. Check your integration settings monthly to make sure everything's still working. If posts stop appearing on your social accounts, you'll likely need to reconnect.
Expanding to Other Platforms with Zapier
Wix's built-in sharing only covers Facebook and Twitter. If you want to reach Instagram, LinkedIn, or other platforms, you'll need to use Zapier.
Set Up Your RSS Feed
First, make sure your Wix blog has an RSS feed active. Most Wix blogs create this automatically, but you can find the RSS settings in your blog management area to confirm it's working.
Create Your Zapier Automation
In Zapier, create a new "Zap" that watches your blog's RSS feed. When it detects a new post, it can trigger shares across multiple social platforms. You can customize what gets shared where, including tweaking headlines or adding hashtags for specific platforms.
Test Before You Go Live
Run a test post through your Zapier setup before relying on it. This catches any formatting issues or connection problems before they affect your real content.
The advantage of using Zapier is flexibility. You can set different sharing schedules, customize messages for each platform, and connect to social networks that don't integrate directly with Wix.
FAQs
Can I schedule when my blog posts get shared automatically?
Wix's built-in sharing happens immediately when you publish. For scheduling, you'll need to use Zapier, which lets you add delays or set specific posting times.
How many social platforms can I connect to my Wix blog?
Wix directly supports Facebook and Twitter. Through Zapier, you can connect to dozens of other platforms including LinkedIn, Instagram, Pinterest, and more.
Will automating social shares help my SEO?
It can help indirectly. More social sharing typically means more traffic back to your site, and increased engagement signals can positively impact your search rankings.
What happens if my automated posts stop working?
Usually this means a connection has broken due to platform updates. Check your Wix social settings first, then any Zapier connections, and reconnect as needed.
Jargon Buster
RSS Feed: A standardized format that websites use to share their latest content. Think of it as a live list of your blog posts that other services can check and use automatically.
Zapier: A service that connects different apps and automates tasks between them. It acts as a bridge between your blog and social media platforms that don't connect directly.
Auto-sharing: The process of automatically posting your blog content to social media platforms without manual intervention each time you publish.
Wrap-up
Setting up automated social media sharing for your Wix blog takes about an hour of initial setup but saves hours every month. Start with Wix's built-in Facebook and Twitter connections, then expand to other platforms using Zapier if you need broader reach.
The key is testing your setup regularly and keeping your connections active. Once it's working, you'll have consistent social media promotion without the daily hassle of manual posting.
Ready to take your Wix skills further? Join Pixelhaze Academy for more hands-on training and expert guidance.