The Costly Mistake Hiding in Most Squarespace Logo Reels—And How Canva Fixes It

Transforming your Squarespace logo reel with Canva not only boosts your professionalism but also protects your credibility and first impressions.

How to Fix logo reels on Squarespace using Canva

How to Fix Logo Reels on Squarespace Using Canva

Why This Matters

Imagine you’re about to welcome a shiny new sponsor or land that client who’s been hanging on the edge of decision. They click onto your website, eyes drawn to the familiar “as seen in” or “partners” logo reel. Within a second, their brain does a quick audit: do these logos look like they belong together, or is it a jumble of competing backgrounds, odd sizes, and blurry patches? Sloppy logo displays quietly undermine your credibility. The subtle message is that your visuals were an afterthought, not a priority.

Consistent, neat logos reinforce trust. They suggest detail, reliability, and pride in your associations. In contrast, mismatched logo reels waste hours of painstaking trial and error, wrestling with image backgrounds, hunting for alternative file formats, and rinsing frustration through unreliable built-in editors. That time comes at a cost: lost momentum, unnecessary fuss, and (worst of all) risking a wonky first impression that’s hard to reverse.

This article walks you through the exact process for fixing chaotic logo reels on Squarespace, using Canva instead of wrestling with unwieldy pro software. Even if your design toolkit consists of little more than Windows Paint and strong coffee, you’ll manage.

Common Pitfalls

Despite their apparent simplicity, logo reels are a notorious timesink. Almost every designer or small business owner I’ve trained, coached, or cajoled into cleaning up their visuals has fallen into one or more of these traps:

  • Ignoring backgrounds completely: Pasting PNGs and JPEGs from all over the web, resulting in a multicolour patchwork that looks, shall we say, “busy”.
  • Missing transparent backgrounds: Trusting that every “logo.png” is ready for use, only to discover a white square or unattractive rectangle sits behind it, clashing with your theme.
  • Canvas confusion: Some logos end up tiny on a huge white square, while others burst over the edges, with no consistency in sight.
  • Forgetful resizing: No set canvas size leads to pixelated giants or shrunken postage stamps in a single row.
  • Accidental wonkiness: Trusting Squarespace’s inline editor, only to find it has as much control over canvas and centering as a toddler with a paint roller.
  • Hoping ‘close enough’ looks good: It never does. Trust me.

Everyone underestimates how distracting this visual mismatch can be. Most convince themselves it won’t matter, right up until they see those logos butting into each other live.

Step-by-Step Fix

Set aside Photoshop for this one. Canva is all you need for a reliable, consistent logo reel. Here’s exactly how to get those logos lining up in style.

Step 1: Gather and Prepare Your Logos

Before any design work begins, step back and gather every logo you want to include in your reel. Assemble your full set before you start editing to avoid frustration and mismatched results.

  • Hunt down the largest, highest-quality version of each logo. Avoid logos downloaded from Google Images if you can help it; aim for official sources or media/press kits.
  • Prefer PNG or SVG formats. JPEGs will do, but be prepared for extra cleanup.
  • Keep your raw logo files separate from your working folder. It’s less painful if you botch an edit.
  • Make a list. Yes, an actual checklist. Tick off logos as they’re processed so nothing falls through the cracks.

Pixelhaze Tip: If possible, request logos from your partners in “transparent PNG” format up front. Saves you five minutes (and several curse words) per logo.
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Step 2: Create a Consistent Canvas in Canva

Uniformity is crucial here. If each logo sits on an identically sized, identically coloured canvas, your reel will look purposeful instead of accidental.

  • Open Canva and click ‘Create a Design’.
  • Choose ‘Custom Size’ and set it to 500 x 500 pixels. Square works for almost every logo reel and simplifies grids in Squarespace.
  • Choose your background colour. Most often, this will be pure white (#FFFFFF) or match the section background of your Squarespace site. If unsure, stick with white—you can always update later.

Add your first logo by dragging and dropping it onto this fresh, clean canvas.

Pixelhaze Tip: If you plan on showing your reel over a coloured background, pick that precise shade now using a colour picker like ColorZilla (add it to Chrome). Paste the hex code straight into Canva’s colour picker.
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Step 3: Remove or Adjust Logo Backgrounds

This is the stage where most logo reels lose cohesion. Backgrounds rarely match. Some logos sit neatly inside their own white boxes, others arrive on black or blue, and a few come already prepared with transparent backgrounds.

  • Click the logo once it’s loaded onto your Canva canvas.
  • Hit ‘Edit Image’, then select ‘Background Remover’ (Canva Pro only; worth the investment for this tool alone).
  • Check the result. If the algorithm leaves weird bits or shaves off too much, use the ‘Erase’ and ‘Restore’ brushes to tidy up those edges.
  • If the logo sits inside a deliberate shape (circle, badge, or icon), decide if that visual is important. Preserve the box if it’s a vital part of their identity.

Export your adjusted logo when you’re satisfied—a PNG with a transparent background, if possible.

Pixelhaze Tip: Don’t panic if there’s a smidge of fuzziness at high zoom. These logos will display smaller on your site, so some softness gets lost at web size.
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Step 4: Colour Match Like a Pro

Stubborn logos sometimes arrive with colours that clash with your chosen palette. For instance, a ‘partner’ logo with a flat black background on your pale website stands out in the wrong way.

  • With your logo selected, look for the ‘Background’ tab or square on the Canva sidebar. Add your chosen background colour.
  • If you need to match a very specific shade (company blue, for instance), use ColorZilla or grab the correct code from your brand guidelines.
  • Occasionally, logos arrive as dark-on-light when you need light-on-dark, or vice versa. In this case, invert the colours.
  • Select the logo, then hit ‘Edit Image’ and look for ‘Duotone’.
  • Click any Duotone preset, then click it again to custom edit.
  • Set ‘Shadows’ to your desired background, ‘Highlights’ to the logo's contrast colour. This flips black logos to white and vice versa, perfect for dark themes or coloured backgrounds.

Always check legibility. Some logos don’t survive dramatic inversion, and company brand reviewers will notice.

Pixelhaze Tip: Don’t just trust your monitor. Once you set a background, check the result on your actual Squarespace section (different devices, different screens). If you miss the mark, adjust the hex code and re-export your logo.
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Step 5: Resize, Align, and Export Consistently

This step is especially critical. Logos need to appear visually balanced along your reel—focus on visual area instead of mathematical size. A tall, thin logo and a squat, wide logo can both fit a 500×500 canvas but may look mismatched if positioned at different scales.

  • Import your cleaned, background-free logo onto your 500×500 canvas.
  • Drag the corners to size it proportionally, making sure it doesn’t crowd the edges. Leave a margin of white or your background colour all the way around.
  • Centre the logo using Canva’s handy purple guides. If it’s visually top-heavy, nudge it a couple of pixels until it looks “right by eye”.
  • For rectangular logos (very wide or tall), provide extra breathing space and avoid filling the canvas edge-to-edge.
  • Repeat for every logo, taking your time for consistency.

Export each logo at full 500×500, PNG format (transparent if there’s no coloured background).

Pixelhaze Tip: Don’t trust absolute dimensions. Your eye is a better judge. Place all your exports side by side before uploading to Squarespace. Adjust any outliers until the heights and visual weights “feel” balanced.
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Step 6: Upload to Squarespace and Build Your Reel

Now that you have a set of neatly exported, uniform logos, the last hurdle is Squarespace’s logo/grid/block editor.

  • Log in to your Squarespace dashboard.
  • Navigate to the page or section where your reel lives.
  • Use an Image Block, Gallery Block, or another grid option. Test which works best for your layout. Avoid stacking logos in a text block, as it rarely looks good.
  • Upload all your cleaned logos. Whether you’re using a scrolling carousel or a grid, each logo now shares the same background, aspect ratio, and scale.
  • Preview on desktop, tablet, and mobile. Adjust spacing if needed.

Pixelhaze Tip: For polished presentation, consider adding subtle hover effects or grayscale-to-colour transitions, but only if every logo is high enough quality. Simplicity can sometimes be more effective.
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What Most People Miss

Consistency has less to do with technical skills and more to do with routine. Many people rush the logo reel, checking it off their list without appreciating its impact. A logo display that looks “good enough” on desktop can fall apart on a phone, especially with overlapping backgrounds or uneven sizes.

Give this small detail the attention it deserves. The difference between “fine” and “sharp” often comes down to one final round of checking exports side by side, viewing them together, and fixing any remaining inconsistencies before upload.

Also, don’t assume each logo should fill the same percentage of canvas. Visual balance focuses on perceived size rather than identical measurements. Sometimes, reviewing your work after a short break or getting a second opinion can help catch lingering issues.

The Bigger Picture

It’s tempting to rush or skip this detail work, especially with looming deadlines or the pressure to get your portfolio live. Taking the time to create a clean, professional logo reel gives your site a confidence boost. It demonstrates competence to partners and visitors, increases trust, and shows prospective clients that you handle even small details with care.

Refining your process on several projects, or over years of portfolio use, helps you avoid hours of tedious troubleshooting. You also set an easier baseline for future updates. Every new partner logo can be ready in five minutes, with no last-minute stress before meetings or campaign launches.

Most importantly, setting up this system means you avoid the hassle of awkward explanations for a messy logo wall. No need for excuses about inconsistent backgrounds or out-of-scale logos. Your website remains a strong reflection of your standards, not a source of anxiety.

Wrap-Up

Logo reels are low-key elements that tell visitors more about your standards than lengthy paragraphs of copy. When you ensure backgrounds, colours, scaling, and consistency match—using Canva instead of complicated professional software—you make a strong impression, no matter the screen size.

Before quickly dragging and dropping those logos into Squarespace, take five extra minutes with these steps. You’ll save hours later, prevent awkward conversations with sponsors, and keep the key conversion moment friction-free.

Want more helpful systems like this? Join Pixelhaze Academy for free at https://www.pixelhaze.academy/membership.


Jargon Buster

  • Canvas: The (usually white or transparent) background upon which your designs live inside Canva, measured in pixels.
  • Transparent PNG: An image file that has no background. Essential for reshaping or recolouring logos.
  • Duotone: An effect that lets you recolour two-tone images (helpful for logo inversion).
  • Hex Code: The six-digit colour code used to specify exact shades in web and design tools (#FFFFFF for white, etc.).
  • Aspect Ratio: The proportional relationship between a logo’s width and height.

FAQ

  • Can I do all this with free Canva?
    You can resize and recolour backgrounds, but the Background Remover tool is a Canva Pro feature. For a few logos, sign up to Pro, fix your reel, and decide if you’ll keep the subscription.

  • What if my client only has JPG logos on awkward backgrounds?
    Run them through the background remover, clean manually in Canva, or politely nudge your partner for a higher-resolution PNG or official file.

  • Do I need to remake everything for mobile display?
    No, but preview your Squarespace section on mobile, tablet, and desktop. Make sure nothing’s being cropped or squashed.

  • Is there ever a case for leaving logos different sizes?
    In rare cases, you might make a deliberate choice (such as highlighting “top partner” versus “silver partner”). Uniformity is almost always safer and more professional.

  • How do I avoid blurry logos?
    Start with the highest-resolution file you can find, and always export at full canvas size (500×500 or higher if needed). Avoid scaling up tiny images; find better originals where possible.


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