Add Extra Content to Squarespace Product Pages
TL;DR:
- Use the Additional Info section to add custom content below product details
- Add images, videos, dimensions, care instructions, shipping info, or reviews
- Works with various block types – text, gallery, video, and more
- Display varies by template – some show inline, others use expandable sections
- Empty text blocks won't show, so add content or delete unused blocks
The Additional Info section gives you space to add custom content that doesn't fit in the main product details. This is where you can include everything from extra photos to detailed specifications.
What You Can Add
You can use Additional Info for practically any product-related content:
Visual content:
- Extra product images in galleries
- Product videos or demos
- 360-degree views or zoom details
Product details:
- Dimensions and measurements
- Care instructions and ingredients
- Materials and manufacturing info
- Size charts and fit guides
Purchase information:
- Shipping and delivery details
- Return and exchange policies
- Warranty information
- Accessibility features
Social proof:
- Customer reviews (using third-party embed codes)
- Related or recommended products
- User-generated content
Adding Content to Additional Info
For Squarespace 7.1:
- Go to Pages in your site editor
- Open your store page
- Click "All" to see your products
- Double-click any product to open its editor
- Scroll down to find "Additional Info"
- Click the "+" icon to add blocks
- Choose your block type (text, gallery, video, etc.)
- Add your content and arrange blocks by dragging
- Click "Apply" to save
For Squarespace 7.0:
The process is similar, but you'll access products through the Commerce section instead of the Pages panel.
Important: If you add a text block but leave it empty, the entire Additional Info section won't appear on your live page. Either add content or delete unused blocks.
How It Displays
The Additional Info section appears below the main product details, but the exact placement depends on your template.
Most templates stack the blocks vertically under the product description in the order you've arranged them.
Some templates handle it differently:
- Galapagos shows a "More Info" link that expands the content
- Supply uses an "Additional Info +" link that opens an overlay
- Other templates may have their own variations
After adding content, check how it looks on your live site. Different templates can handle the same blocks quite differently.
Getting the Most from Additional Info
Keep it scannable: Break up long text with subheadings and bullet points. People often skim product pages quickly.
Use galleries wisely: Instead of adding individual image blocks, use gallery blocks to keep multiple images organized.
Think about mobile: Additional Info appears on mobile too, so test how your content looks on smaller screens.
Don't duplicate: Avoid repeating information that's already in your main product details or variants.
FAQs
Can I use the same Additional Info across multiple products?
No, each product has its own Additional Info section. You'll need to add content individually, but you can copy and paste between products.
Do I need to use Additional Info on every product?
Not at all. Only use it when you have genuinely useful extra information to share. Empty or sparse Additional Info sections can make pages look unfinished.
Can I add custom code or embeds?
Yes, you can use code blocks in the Additional Info section to embed third-party reviews, size charts, or other custom elements.
Why isn't my Additional Info showing up?
Check that you haven't left any text blocks empty. Even one empty text block can prevent the entire section from displaying.
Jargon Buster
Blocks: The building pieces you use to add content in Squarespace. Different block types handle different content (text, images, videos, etc.).
Product Editor: The interface where you edit individual product details, including the Additional Info section.
Gallery Block: A block type that displays multiple images in various layouts (grid, slideshow, etc.).
Wrap-up
The Additional Info section turns basic product pages into comprehensive showcases. Use it to answer questions customers might have, show products in action, or provide the technical details that help people make purchasing decisions.
The key is adding genuinely useful information rather than filling space. When done well, Additional Info can be the difference between a browser and a buyer.
Ready to improve your product pages? Join Pixelhaze Academy for more Squarespace tutorials and tips.