Term
SMART Goals
Definition
SMART Goals are targets that are clearly defined, quantifiable, realistic, important to your larger objectives, and have a specific deadline. They are used to ensure that objectives are effective and actionable.
Where you’ll find it
In the Business platform, SMART Goals can be found in sections dedicated to strategic planning or goal-setting, likely within elements of project management or performance evaluation tools.
Common use cases
- Project planning: Breaking down the project's objectives into smaller, manageable goals.
- Performance reviews: Setting clear expectations and benchmarks for employee evaluations.
- Business strategy development: Ensuring all business objectives align with the overall operational goals and can be achieved within set timeframes.
Things to watch out for
- Vagueness: Goals that are too broad or nonspecific can be difficult to measure and achieve.
- Relevancy: Circumstances can change, so periodically check that goals still align with your business’s current situation or strategy.
- Achievability: Setting goals that are too ambitious or unrealistic can demotivate your team.
Related terms
- Key Performance Indicators (KPIs)
- Objective and Key Results (OKRs)
- Performance Management
- Action Plan
- Deadline
Pixelhaze Tip: When setting SMART Goals, start by defining what success looks like for your project or team and work backwards to establish clear, actionable steps. This approach makes your goals strategic and implementable.