Term
Testimonial Request
Definition
A Testimonial Request is an email or message sent to a past client, asking them to provide a review or endorsement after a project has been completed. This helps businesses gather positive feedback that can be used for marketing or improving services.
Where you’ll find it
In the Business platform, you can find the Testimonial Request feature in the client follow-up section. This tool is a standard component across all versions and plans of the platform.
Common use cases
- After successfully completing a project, to build credibility through client endorsements.
- When updating a business portfolio, to include recent positive feedback from clients.
- During marketing campaigns to showcase client satisfaction and attract new business.
Things to watch out for
- Ensure the request is sent after the client has had enough time to evaluate the results of the project, not immediately after completion.
- Be mindful of the tone and wording; it should be courteous and professional to encourage a positive response.
- Avoid sending multiple requests to the same client, as this can be perceived as pushy and may damage the relationship.
Related terms
- Client Feedback
- Customer Endorsement
- Service Review
- Client Satisfaction Survey
- Follow-up Email
Pixelhaze Tip:
Craft your Testimonial Request with a personal touch. Mention specific aspects of the project you worked on and express genuine appreciation for their business. Personalized messages tend to receive higher response rates than generic requests.