Free High-Quality Images with Unsplash
TL;DR:
- Unsplash offers free, high-resolution images perfect for web design projects
- All images work for both personal and commercial use without fees
- Simple search makes finding the right image quick and straightforward
- Crediting photographers isn't required but shows good practice
- Some basic usage rules apply but they're pretty reasonable
Unsplash has become a go-to resource for web designers who need quality images without the hefty price tag. The platform hosts millions of high-resolution photos that you can use in client projects, personal websites, and marketing materials.
The search functionality works well. Type in what you're looking for and you'll get relevant results quickly. The images download in full resolution, so they'll look crisp on modern websites and high-DPI displays.
Why Image Quality Matters for Web Design
Sharp, well-composed images make websites look more professional and trustworthy. When you're building a site for a client, using pixelated or low-quality stock photos instantly cheapens the overall impression.
High-quality images also perform better for engagement. Users spend more time on pages with compelling visuals, and search engines factor this into rankings. It's worth taking the time to find images that fit your design rather than settling for the first thing you find.
Getting the Most from Unsplash
The key is being specific with your search terms. Instead of searching "business," try "office meeting" or "handshake deal" to get more targeted results. You can also filter by orientation, colour, and category to narrow things down.
Download images in the highest resolution available. Even if you're displaying them smaller on the site, having the full-size version gives you flexibility for different screen sizes and future updates.
Consider the context of your project when selecting images. A tech startup needs different imagery than a local bakery, and Unsplash has options for both.
FAQs
Can I use Unsplash images for commercial projects?
Yes, all Unsplash images work for commercial use without fees. This includes client websites, marketing materials, and any business-related projects.
Do I need to credit the photographers?
No, but it's good practice when possible. A simple "Photo by [Name] on Unsplash" works fine and helps support the photographers who make their work freely available.
Are there any restrictions on how I use the images?
You can't resell the images as-is or use them to create competing stock photo services. You also shouldn't use images in ways that imply endorsement from people pictured. Beyond that, usage is pretty flexible.
What file formats and sizes are available?
Images come in JPG format with multiple size options, including full resolution. Most photos are high enough quality for both web and print use.
Jargon Buster
High-resolution: Images with enough pixels to look sharp on modern screens and when printed, typically 300 DPI for print or 72 DPI and above for web
Commercial use: Using images in projects that generate revenue or support business activities, including client work and company websites
Attribution: Giving credit to the original photographer, usually with their name and the source platform
Stock photography: Pre-made images available for licensing or free use, as opposed to custom photography shot specifically for a project
Wrap-up
Unsplash removes the budget barrier to using quality images in web design projects. The platform's straightforward licensing and good search functionality make it a solid choice when you need professional-looking photos without the cost.
Remember that free doesn't mean unlimited. Take time to choose images that genuinely fit your project rather than just grabbing whatever looks decent. Your designs will be stronger for it.
Join Pixelhaze Academy to learn more techniques for creating professional web designs that impress clients.