Wix Product Scheduling for Timed Releases
TL;DR:
- Set visibility dates to automatically show or hide products at specific times
- Perfect for seasonal items, limited releases, and promotional campaigns
- Keeps your store tidy by only showing relevant products to customers
- Can boost site performance and help with SEO timing
- Use bulk editing to schedule multiple products at once
Wix's product scheduling feature lets you control exactly when products appear and disappear from your store. Instead of manually publishing products at odd hours or forgetting to remove expired items, you can set it all up in advance.
This is particularly handy if you're running seasonal campaigns, launching limited-time offers, or managing products that are only relevant at certain times of the year.
How to Schedule Products in Wix
The process is straightforward once you know where to look:
- Head to your Wix dashboard and navigate to Store Products
- Click on the product you want to schedule
- In the product editor, look for the Visibility settings
- Set your start date (when the product should appear)
- Optionally, set an end date (when it should disappear)
- Save your changes
The product will automatically appear and disappear based on these dates. You can set dates months in advance, which makes planning seasonal campaigns much easier.
When Product Scheduling Works Best
Seasonal Products
Christmas decorations, summer gear, or back-to-school items can be scheduled to appear just before their relevant seasons and disappear afterwards.
Limited-Time Offers
Flash sales or special promotions can start and end automatically, even if you're not around to manage them manually.
Product Launches
Coordinate product visibility with your marketing campaigns by scheduling releases to coincide with email announcements or social media pushes.
Event-Based Items
Products tied to specific events or holidays can be timed perfectly without manual intervention.
Benefits for Your Store
Your customers get a cleaner shopping experience when they only see products that are actually available and relevant. There's nothing more frustrating than browsing through outdated or unavailable items.
From a technical standpoint, showing fewer products can help your pages load faster. This is especially noticeable if you have a large inventory.
The SEO angle is worth considering too. Timing product launches to coincide with peak search periods for related terms can help visibility in search results.
TL;DR:
- Set visibility dates to automatically show or hide products at specific times
- Perfect for seasonal items, limited releases, and promotional campaigns
- Keeps your store tidy by only showing relevant products to customers
- Can boost site performance and help with SEO timing
- Use bulk editing to schedule multiple products at once
FAQs
Can I schedule multiple products at once?
Yes, Wix supports bulk editing for visibility dates. Select multiple products from your inventory and apply the same scheduling settings to all of them.
How far in advance can I schedule products?
There's no practical limit. You can set visibility dates months or even years ahead, which is useful for long-term planning.
Will scheduled products appear in search results before they're live?
No, products that aren't currently visible won't show up in your store's search or category pages until their scheduled date arrives.
What happens if I need to change a scheduled date?
You can edit the visibility dates at any time. Just go back to the product settings and update the dates as needed.
Jargon Buster
Product Scheduling – Setting automatic dates for when products appear or disappear from your online store
Visibility Date – The specific date and time when a product becomes available or unavailable to customers
Bulk Editing – Making the same changes to multiple products at once, rather than editing them individually
SERPs – Search Engine Results Pages, the listings that appear when someone searches on Google or other search engines
Wrap-up
Product scheduling takes the manual work out of managing time-sensitive inventory. Set it up once and your products will appear and disappear exactly when you want them to.
This feature shines during busy periods like holiday seasons when you're juggling multiple campaigns and launches. Instead of setting reminders to manually publish products, you can focus on other parts of your business while Wix handles the scheduling.
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